伊恩·雅克所著的《商务与经济数学(工商管理第7版)》为“高等院校双语教学适用教材萨里经济管理英文教材”之一。主要面向经济学、工商管理专业的低年级本科生。浅显易懂的语鲜活丰富的案例,华丽清新的图表,灵活多样的栏目都彰显了本书为读者着想的独具匠心,拉近了数学与读者的心理距离。
图书 | 商务与经济数学(工商管理第7版高等院校双语教学适用教材萨里经济管理英文教材) |
内容 | 编辑推荐 伊恩·雅克所著的《商务与经济数学(工商管理第7版)》为“高等院校双语教学适用教材萨里经济管理英文教材”之一。主要面向经济学、工商管理专业的低年级本科生。浅显易懂的语鲜活丰富的案例,华丽清新的图表,灵活多样的栏目都彰显了本书为读者着想的独具匠心,拉近了数学与读者的心理距离。 内容推荐 伊恩·雅克所著的《商务与经济数学(工商管理第7版)》是一本商务与经济数学的基础教材,主要面向经济学、工商管理专业的低年级本科生。浅显易懂的语鲜活丰富的案例,华丽清新的图表,灵活多样的栏目都彰显了《商务与经济数学(工商管理第7版)》为读者着想的独具匠心,拉近了数学与读者的心理距离,使得学习商务与经济数学的过程更为顺畅有趣。 目录 PREFACE GUIDED TOUR OF THE TEXTBOOK GUIDED TOUR OF THE ONLINE RESOURCES INTRODUCTION: Getting Started NOTES FOR STUDENTS: HOW TO USE THIS BOOK CHAPTER 1 Linear Equations SECTION 1.1 Introduction to algebra 1.1.1 Negative numbers 1.1.2 Expressions 1.1.3 Brackets Key Terms Exercise 1.1 Exercise 1.1* SECTION 1.2 Further algebra 1.2.1 Fractions 1.2.2 Equations 1.2.3 Inequalities Key Terms Exercise 1.2 Exercise 1.2* SECTION 1.3 Graphs of linear equations Key Terms Exercise 1.3 Exercise 1.3* SECTION 1,4 Algebraic solution of simultaneous linear equations Key Term Exercise 1.4 Exercise 1.4* SECTION 1.5 Supply and demand analysis Key Terms Exercise 1.5 Exercise 1.5* SECTION 1.6 Transposition of formulae Key Terms Exercise 1.6 Exercise 1.6* SECTION 1.7 National income determination Key Terms Exercise 1.7 Exercise 1.7* Formal mathematics key Terms CHAPTER 2 Non-linear Equations SECTION 2.1 Quadratic functions Key Terms Exercise 2.1 Exercise 2.1* SECTION 2.2 Revenue, cost and profit Key Terms Exercise 2.2 Exercise 2.2 SECTION 2.3 Indices and logarithms 2.3.1 Index notation 2.3.2 Rules of indices 2.3.3 Logarithms 2.3.4 Summary Key Terms Exercise 2.3 Exercise 2.3 SECTION 2.4 The exponential and natural logarithm functions Key Terms Exercise 2.4 Exercise 2.4 Formal mathematics key Terms CHAPTER 3 Mathematics of Finance SECTION 3.1 Percentages 3.1.1 Index numbers 3.1.2 Inflation Key Terms Exercise 3.1 Exercise 3.1* SECTION 3.2 Compound interest Key Terms Exercise 3.2 Exercise 3.2 SECTION 3.3 Geometric series Key Terms Exercise 3.3 Exercise 3.3 SECTION 3.4 Investment appraisal Key Terms Exercise 3.4 Exercise 3.4 Formal mathematics key Terms CHAPTER 4 Differentiation SECTION 4.1 The derivative of a function Key Terms Exercise 4.1 CHAPTER 2 Non-linear Equations SECTION 2.1 Quadratic functions Key Terms Exercise 2.1 Exercise 2.1* SECTION 2.2 Revenue, cost and profit Key Terms Exercise 2.2 Exercise 2.2 SECTION 2.3 Indices and logarithms 2.3.1 Index notation 2.3.2 Rules of indices 2.3.3 Logarithms 2.3.4 Summary Key Terms Exercise 2.3 Exercise 2.3 SECTION 2.4 The exponential and natural logarithm functions Key Terms Exercise 2.4 Exercise 2.4 Formal mathematics key Terms CHAPTER 3 Mathematics of Finance SECTION 3.1 Percentages 3.1.1 Index numbers 3.1.2 Inflation Key Terms Exercise 3.1 Exercise 3.1* SECTION 3.2 Compound interest Key Terms Exercise 3.2 Exercise 3.2 SECTION 3.3 Geometric series Key Terms Exercise 3.3 Exercise 3.3 SECTION 3.4 Investment appraisal Key Terms Exercise 3.4 Exercise 3.4 Formal mathematics key Terms CHAPTER 4 Differentiation SECTION 4.1 The derivative of a function Key Terms Exercise 4.1 Exercise 4.1 SECTION 4.2 Rules of differentiation Rule 1 The constant rule Rule 2 The sum rule Rule 3 The difference rule Key Terms Exercise 4.2 Exercise 4.2* SECTION 4.3 Marginal functions 4.3.1 Revenue and cost 4.3.2 Production 4.3.3 Consumption and savings Key Terms Exercise 4.3 Exercise 4.3* SECTION 4.4 Further rules of differentiation Rule 4 The chain rule Rule 5 The product rule Rule 6 The quotient rule Exercise 4.4 Exercise 4.4* SECTION 4.5 Elasticity Key Terms Exercise 4.5 Exercise 4.5* SECTION 4.60ptimisation of economic functions Key Terms Exercise 4.6 Exercise 4.6* SECTION 4.7 Further optimisation of economic functions Exercise 4.7* SECTION 4.8 The derivative of the exponential and natural logarithm functions Exercise 4.8 Exercise 4.8* Formal mathematics CHAPTER 5 Partial Differentiation SECTION 5.1 Functions of several variables Key Terms Exercise 5.1 Exercise 5.1* SECTION 5.2 Partial elasticity and marginal functions 5.2.1 Elasticity of demand 5.2.2 Utility 5.2.3 Production Key Terms Exercise 5.2 Exercise 5.2* SECTION 5.3 Comparative statics Key Terms Exercise 5.3* SECTION 5.4 Unconstrained optimisation Key Terms Exercise 5.4 Exercise 5.4* SECTION 5.5 Constrained optimisation Key Terms Exercise 5.5 Exercise 5.5* SECTION 5.6 Lagrange multipliers Key Terms Exercise 5.6 Exercise 5.6* Formal mathematics CHAPTER 6 Integration SECTION 6.1 Indefinite integration Key Terms Exercise 6.1 Exercise 6.1* SECTION 6.2 Definite integration 6.2.1 Consumer's surplus 6.2.2 Producer's surplus 6.2.3 Investment flow 6.2.4 Discounting Key Terms Exercise 6.2 Exercise 6.2* Formal mathematics CHAPTER 7 Matrices SECTION 7.1 Basic matrix operations 7.1.1 Transposition 7.1.2 Addition and subtraction 7.1.3 Scalar multiplication 7.1.4 Matrix multiplication 7.1.5 Summary Key Terms Exercise 7.1 Exercise 7.1* SECTION 7.2 Matrix inversion Key Terms Exercise 7.2 Exercise 7.2* SECTION 7.3 Cramer's rule Key Term Exercise 7.3 Exercise 7.3* Formal mathematics CHAPTER 8 Linear Programming SECTION 8.1 Graphical solution of linear programming problems Key Terms Exercise 8.1 Exercise 8.1* SECTION 8.2 Applications of linear programming Key Term Exercise 8.2 Exercise 8.2* Formal mathematics CHAPTER 9 Dynamics SECTION 9.1 Difference equations 9.1.1 National income determination 9.1.2 Supply and demand analysis Key Terms Exercise 9.1 Exercise 9.1* SECTION 9.2 Differential equations 9.2.1 National income determination 9.2.2 Supply and demand analysis Key Terms Exercise 9.2 Exercise 9.2* Formal mathematics Answers Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 GLOSSARY |
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书名 | 商务与经济数学(工商管理第7版高等院校双语教学适用教材萨里经济管理英文教材) |
副书名 | |
原作名 | |
作者 | (英)伊恩·雅克 |
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编者 | |
绘者 | |
出版社 | 东北财经大学出版社 |
商品编码(ISBN) | 9787565409943 |
开本 | 16开 |
页数 | 630 |
版次 | 1 |
装订 | 平装 |
字数 | 1348 |
出版时间 | 2012-09-01 |
首版时间 | 2012-09-01 |
印刷时间 | 2012-09-01 |
正文语种 | 英 |
读者对象 | 研究人员,普通成人 |
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发行范围 | 公开发行 |
发行模式 | 实体书 |
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图书大类 | 人文社科-法律-法律法规 |
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重量 | 1.092 |
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中图分类号 | F224.0 |
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印张 | 40.5 |
印次 | 1 |
出版地 | 辽宁 |
长 | 270 |
宽 | 200 |
高 | 23 |
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媒质 | 图书 |
用纸 | 普通纸 |
是否注音 | 否 |
影印版本 | 原版 |
出版商国别 | CN |
是否套装 | 单册 |
著作权合同登记号 | 图字06-2012-18号 |
版权提供者 | 培生教育出版集团 |
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安全警示 | 适度休息有益身心健康,请勿长期沉迷于阅读小说。 |
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