《商务英语函电》的写作特点为:一、将新的商务英语研究成果吸收渗透到教材中;二、强调能力培养,加大技能训练的比重;三、注重语言应用能力的训练,突出相关技巧的指导,尤其是写作能力的指导:四、强调词汇学习的重要性,尤其是商务英语专业词汇的学习,贯穿于整个商务英语函电教学中;五、注重国际商务知识的渗透,将国际贸易基础知识适量加入教材当中,有助于学生对本课程的学习。
本书适合于英语专业的商务英语方向学生、商务英语专业学生以及国际贸易类、经济管理类等专业学生使用。
| 图书 | 商务英语函电(全国应用型本科商务英语系列规划教材) | 
| 内容 | 编辑推荐 《商务英语函电》的写作特点为:一、将新的商务英语研究成果吸收渗透到教材中;二、强调能力培养,加大技能训练的比重;三、注重语言应用能力的训练,突出相关技巧的指导,尤其是写作能力的指导:四、强调词汇学习的重要性,尤其是商务英语专业词汇的学习,贯穿于整个商务英语函电教学中;五、注重国际商务知识的渗透,将国际贸易基础知识适量加入教材当中,有助于学生对本课程的学习。 本书适合于英语专业的商务英语方向学生、商务英语专业学生以及国际贸易类、经济管理类等专业学生使用。 目录 Unit One Business Letter-Writing and Its Layout Part One: Teaching Aims and Requirements Part Two: Study of Business Letter-Writing Part Three: Notes Part Four: Exercises Unit Two Faxes and E-mails Part One: Teaching Aims and Requirements Part Two: Study of Fax Part Three: Study of E-mail Part Four: Notes Part Five: Exercises Unit Three Establishing Business Relations Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Four Enquiries and Replies Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Five Offers and Counteroffers Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Six Letters of Ordering Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Seven Terms of Payment Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Eight Shipment Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Nine Insurance Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Ten Complaints and Adjustments Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Eleven Sales Letters Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Letters Part Four: Associative Thinking Part Five: Exercises Unit Twelve Common Business Documentation Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Commercial Invoice Part Four: Associative Thinking Part Five: Exercises Unit Thirteen Contract Part One: Teaching Aims and Requirements Part Two: Study of Background Knowledge Part Three: Study of Sample Contract Part Four: Associative Thinking Part Five: Exercises Bibliography 文摘  | 
	
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| 缩略图 | ![]()  | 
	
| 书名 | 商务英语函电(全国应用型本科商务英语系列规划教材) | 
| 副书名 | |
| 原作名 | |
| 作者 | 李蕾 | 
| 译者 | |
| 编者 | |
| 绘者 | |
| 出版社 | 对外经济贸易大学出版社 | 
| 商品编码(ISBN) | 9787566301185 | 
| 开本 | 16开 | 
| 页数 | 321 | 
| 版次 | 1 | 
| 装订 | 平装 | 
| 字数 | 417 | 
| 出版时间 | 2011-09-01 | 
| 首版时间 | 2011-09-01 | 
| 印刷时间 | 2011-09-01 | 
| 正文语种 | 英 | 
| 读者对象 | 普通青少年,研究人员,普通成人 | 
| 适用范围 | |
| 发行范围 | 公开发行 | 
| 发行模式 | 实体书 | 
| 首发网站 | |
| 连载网址 | |
| 图书大类 | 教育考试-外语学习-英语 | 
| 图书小类 | |
| 重量 | 0.406 | 
| CIP核字 | |
| 中图分类号 | H315 | 
| 丛书名 | |
| 印张 | 20.75 | 
| 印次 | 1 | 
| 出版地 | 北京 | 
| 长 | 230 | 
| 宽 | 185 | 
| 高 | 13 | 
| 整理 | |
| 媒质 | 图书 | 
| 用纸 | 普通纸 | 
| 是否注音 | 否 | 
| 影印版本 | 原版 | 
| 出版商国别 | CN | 
| 是否套装 | 单册 | 
| 著作权合同登记号 | |
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| 定价 | |
| 印数 | 5000 | 
| 出品方 | |
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| 一句话简介 | |
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| 文摘 | |
| 安全警示 | 适度休息有益身心健康,请勿长期沉迷于阅读小说。 | 
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