本教程以高等职业技术学院、独立本科院校商务英语专业学生入学水平的中等程度为起点，即在学习本教程之前，学生已掌握基本的英语语音和语法知识，能认知1900个左右的英语单词(掌握其中1200个)，并在听、说、读、写等方面受过初步训练。

本教程的编写指导思想是全面打好学生英语基础，以课文为中心，由浅入深，循序渐进，进行语音、语法、词汇等基础知识的综合教学；对学生的听、说、读、写、译等基本技能进行全面的训练，培养学生准确运用所学知识进行语言交际的能力。

Acknowledgement

Unit 1

 Text A The Bright Student and the Dull Student

 Language in Use

 Text B Success

Unit 2

 Text A Roll Away the Stone

 Language in Use

 Text B Companies

Unit 3

 Text A Winners Never Quit

 Language in Use

 Text B Selling Online

Unit 4

 Text A The Praying Hands

 Language in Use

 Text B Great Ideas

Unit 5

 Text A Jules Verne's Trip to the Moon

 Language in Use

 Text B Marketing/Selling

Unit 6

 Text A What Is Happiness

 Language in Use

 Text B Planning

Unit 7

 Text A Disc Jockey

 Language in Use

 Text B Etiquette

Unit 8

 Text A What's Your Spiritual IQ

 Language in Use

 Text B Banking

Unit 9

 Text A Whitewashing Aunt Polly's Fence

 Language in Use

 Text B Price/Service

Unit 10

 Text A My Deep, Dark Secret

 Language in Use

 Text B Performance

Unit 11

 Text A The Cab Ride

  Language in Use

 Text B Staff Training/Talents

Unit 12

  Text A Civilization and History

 Language in Use

 Text B Products

Unit 13

 Text A The Light Was On

 Language in Use

 Text B Entertaining

Unit 14

 Text A The Boy and the Bank Officer

 Language in Use

 Text B International Communication/Cultural Awareness

Unit 15

 Text A An Unforgettable Christmas

 Language in Use

 Text B Corporation Image

Unit 16

 Text A My Father's Music

 Language in Use

 Text B Job-seeking

Glossary Test

Glossary

Lexicology and Vocabulary Building

Business Words Group